Special Valentine’s Menu at Ruby Tuesday Offers Three Chances at Love

Posted by Amelia Daniels – February 3, 2010

PR_Vday

Maryville, TN  – Although Valentine’s Day is on a Sunday this year, Ruby Tuesday will be “sharing the love” all weekend long. On February 12th, 13th and 14th, guests at Ruby’s can enjoy a special Valentine’s Dinner for Two that begins with a shared appetizer, includes two entrées, and ends with a romantic shareable dessert – all for only $19.99 per person.

After beginning with a craveable, generous-enough-for-two appetizer of Thai Phoon Shrimp, Spinach Artichoke Dip, Beef Queso Dip, or Southwestern Spring Rolls, guests can choose their main course from 18 premium entrées. Featured choices include any seared-to-perfection steak, a full rack of Ruby’s famous fork-tender ribs, the ever popular Chesapeake Catch and New Orleans Seafood, Asian Glazed Salmon, Salmon Florentine, or any premium lobster entrée. Lobster dinners include Lobster Tails, Lobster Carbonara, Steak & Lobster Tail, Lobster New Orleans and the amazing Steak & Lobster Mac and Cheese.

“This Valentine’s-weekend offer includes so many of our premium specialty dishes, couples can enjoy the ones they love along with the great value of the dinner-for-two special,” says Kimberly Grant, Ruby Tuesday’s Executive Vice President. “Why not treat your sweetheart to lobster this year in addition to flowers and chocolates?” she suggests.

Grant says of the bountiful seafood selection: “We unveiled some fabulous new dishes on our new menu a few months ago, and we can assure our guests they won’t find a higher-quality lobster or seafood dish for a better value than at Ruby Tuesday.” 

By ordering the Valentine’s Dinner for Two for $19.99 per person, couples can enjoy a bottle of their favorite wine or a Ruby Relaxer or Cosmopolitan cocktail with their savings. Ruby Tuesday recently introduced a premium cocktail menu that offers countless choices of $5 margaritas, martinis, mojitos, and classic cocktails, all prepared with premium brands such as Bacardi, Beefeater, Smirnoff, and Sauza.

And just in time for this lover’s holiday, Ruby Tuesday will be adding an authentic Italian Tiramisu to its already luscious line-up of dessert offerings. It’s made with mascarpone cheese and lady fingers soaked in rum and coffee liqueur. Other shareable dessert choices for Valentine’s Day are a moist Italian Cream Cake, rich and creamy New York Cheesecake, or a warm Double Chocolate Cake. “What better way to end a romantic meal than by sharing a slice of heaven with the one you love?” asks Grant. 

Ruby Tuesday is one of the few casual dining restaurants to offer online reservations. As an added convenience and a great way to avoid the wait, especially on the popular holiday weekend, make your reservation in advance by visiting www.RubyTuesday.com.

More information about the Valentine’s Dinner for Two special can also be found on Facebook at www.Facebook.com/RubyTuesday.

Media Contact
Amelia Daniels
Ackermann PR
(865) 584-0550 

About Ruby Tuesday

Ruby Tuesday, Inc. has company-owned and/or franchise Ruby Tuesday brand restaurants in 46 states, the District of Columbia, Guam, and 14 foreign countries.  As of December 1, 2009, the Company owned and operated 670 Ruby Tuesday restaurants, while domestic and international franchisees (including Hawaii) operated 171 and 55 restaurants, respectively.  For more information on Ruby Tuesday, please visit the company website at www.RubyTuesday.com.  Ruby Tuesday, Inc. is traded on the New York Stock Exchange (Symbol:  RT). 

Source: Ruby Tuesday, Inc.

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Leading pet safety company and veterinary college partner to improve lives of pets

Posted by Sarah Malak – February 2, 2010

imagesKnoxville, Tenn. – The more we know about how domestic animals  behave, the better we can care for them. That’s one of the reasons that PetSafe, the industry leader in pet safety and behavior products, will fund one of the few veterinary school behaviorist positions in the country. The newest Chair in Veterinary Behavior will work in the Small Animal Clinical Sciences department of the College of Veterinary Medicine at the University of Tennessee (UT), Knoxville.

The position was formed to research and gain understanding of animal behaviors that may jeopardize a pet remaining in a home environment. The ultimate goal of an animal behaviorist is to help protect the bond between a human and companion animal.

Responsibilities of the behavioral position include providing high quality instruction in domestic animal behavior to private veterinary practitioners, veterinary students and graduate students/residents and develop an outpatient companion animal behavior service and an independent, externally-funded research program. Teaching activities include a core introductory course in animal behavior for veterinary students, elective course(s) in the veterinary curriculum and assistance with a clinical rotation for senior veterinary students.

The Chair will represent the College on animal behavior issues at the local, state, national and international levels. Interaction with veterinarians and other constituents will be an integral part of the position.

Nationwide, there are fewer than 50 board-certified veterinary behaviorists, not enough to meet the need in even the country’s largest cities. Dr. Claudia Kirk, department head of Small Animal Clinical Sciences at the College, says the new faculty position puts the College on par with an elite group. “Very few colleges have a veterinary behaviorist on board,” says Kirk. “Since behavior issues are the number one reason why animals are surrendered to shelters, we will help fill an important gap in clinical service and in teaching veterinary students.  I look forward to the new discoveries that will help enrich the human-animal bond, improve the quality of life for pets and enhance the training of future veterinarians.”

Randy Boyd, founder and CEO of Radio Systems Corporation (makers of the PetSafe brand), recently launched an effort to make Knoxville and the surrounding area the Pet Friendliest Community in America. So, the PetSafe Chair is an opportunity to discover practical, science-based methods for responsible pet owners to be able to create and sustain a lasting bond. Boyd says, “This will be a win for UT, a win for our community and a win for animal welfare. UT will recruit a professor/researcher to lead this field of study and build clinical and research services around it.”

Boyd says there is a vacuum nationally in veterinary behavior, and the university, along with the community, will have the possibility of being the national leader in the area through this effort. “We hope to improve understanding of pets and thus improve their welfare. Some of the research initiatives will include but not be limited to: excessive vocalization in dogs; problem elimination; aggression; fears, anxieties and phobias; how behavior problems develop in pets; and investigation of the genetic basis of behavior and behavior problems.”

Funding for the PetSafe Chair is available to hire at the assistant or associate professor level. There will be additional funding for partial technical and research support. Both UT and PetSafe locations will serve as research/consultation sites. Salary for the position will depend on experience and qualifications.

Applicants should submit a letter of intent, current curriculum vitae, statement of research and teaching goals and contact information for three references (mailing and e-mail addresses and phone number) to Dr. William Thomas, Chair, Search Committee, Department of Small Animal Clinical Sciences, UT College of Veterinary Medicine, 2407 River Drive, Rm. C247, Knoxville, TN 37996. Review of applications will begin on March 1, 2010 and continue until the position is filled.

About PetSafe®

Headquartered in Knoxville, Tennessee, PetSafe® is the industry leader in the management of pet behavior, offering pet training, containment, safety and lifestyle product solutions. PetSafe® introduced the first do-it-yourself electronic fence to the pet market in 1991 and the first wireless fence in 1998. PetSafe’s product line up includes: kennels and electronic underground fences; bark control systems; a selection of remote training products; pet doors; pet identification collars; heated wellness products; pet feeders and a growing line of lifestyle products. For more information about PetSafe®, visit: http://www.petsafe.net.

For more information:
Mike Cohen, Ackermann PR
865-584-0550
MCohen@AckermannPR.com

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Revolutionary Clayton i-house arrives in Charleston, SC

Posted by Shane Rhyne – February 2, 2010

CHARLESTON, South Carolina – (February 2, 2010) – The new, Energy Star™ rated i-house from Clayton Homes has arrived in the Charleston area and can now be viewed, toured and purchased at Clayton Homes of N. Charleston. The model i-house – one of only a few nationwide – was built at Clayton’s Richfield facility.

The eco-friendly Clayton i-house, which is now available for purchase, launched nationally at thei-house exterior 1 in high res Berkshire-Hathaway Shareholders Meeting in Omaha, Neb. on May 2, 2009 when Warren Buffett showed the i-house to attendees. Since that time, the i-house has been featured on numerous national cable television news shows and in newspapers and magazines across the country.

The i-house is Energy Star™ rated, which means the home is at least 30 percent more energy efficient according to the Environmental Protection Agency (EPA). Although home buyers are likely to first notice the stylish design, cutting-edge color combinations and modern furnishings, the i-house also features solar panels, a rain water catchment system, high-end “low e” windows, a tankless water heater, low-flow faucets, easily renewable bamboo flooring and many other energy saving items.

“The i-house will change the way people look at our products and housing in general,” said Kevin Clayton, CEO of Clayton Homes. “We build these homes in a controlled environment away from the weather, so there’s a huge quality benefit simply because of how we build a home. We also have far less scrap in our building process than a traditional home, so there are tremendous cost savings we pass along to the homebuyer.”

Built with an exterior of cement board and architectural metal, the home’s most distinctive feature is the V-shaped roof over the primary living space that includes the i-house’s rainwater catchment system and solar panels. The primary living area includes a kitchen, bathroom and bedroom, and a deck connects it to a separate living area that features a bedroom or den, a full bath and a roof-top patio.

Clayton Homes says the i-house’s energy costs are less than $70 a month, but that figure drops to less than one dollar per day when the optional solar panel system is installed.

The i-house is consistent with the overall environmental focus at Clayton Homes, which is in the process of obtaining LEED certification – the national benchmark for eco-friendly design – at its Tennessee headquarters. Clayton has cut energy costs at its offices by 28 percent over the last two years, and has already started implementing many of the “green” features of the i-house into its traditional homes.

Although the i-house is expected to be a popular primary residence, it is also drawing considerable interest from people who wish to have a second home or vacation home because of its affordability, unique design and energy efficiency. The $8,000 first-time homebuyer’s tax credit, is expected to attract many first-time homebuyers, many of whom will be drawn to the modern design and energy efficiency of the i-house. More information is available at http://claytonihouse.com.

Clayton, the nation’s largest homebuilder, has built 1.5 million homes since 1934. Clayton homes are precision-built in 35 state-of-the-art, climate-controlled facilities strategically located throughout the United States.

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About Clayton Homes: A Berkshire-Hathaway Company, Clayton Homes is a national, vertically integrated housing company. Through its family of brands, Clayton Homes builds, sells, finances, leases, and insures a full spectrum of affordable housing and is the nation’s leader in housing.  Visit Clayton Homes at www.claytonhomes.com.

The i-house can be viewed, toured and purchased at Clayton Homes of N. Charleston, 6581 Rivers Ave. North Charleston, SC 29418. For more information call Allison Blankenship at (843) 572-6742.

For additional information/photos, contact:
Ryan Willis
rwillis@ackermannpr.com
(865) 584-0550

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Knoxville Restaurant to Give Away Nearly 8,000 Cupcakes Celebrating Tennessee’s New Head Football Coach

Posted by Ryan Willis – February 1, 2010

Knoxville, Tenn. – In celebration of the arrival of Tennessee’s new head football coach, Pimento’s Café and Market will be giving away nearly 8,000 beautifully decorated and delicious orange and white, football-themed cupcakes for the next six days, February 1 – February 7, 2010. This exciting and fun social media-driven giveaway will take place on Twitter and Facebook.

Winners will take home one dozen and in some cases, 3-dozen of these tasty cupcakes at a time from the Pimento’s store on Bearden Hill in Knoxville, located at 6638 Kingston Pike.

Below are instructions on how fans can win and take home these bakery treats celebrating Tennessee’s great football tradition:

Monday: Retweet that morning’s @PimentosCafe Twitter message welcoming Tennessee’s new coach to Knoxville.  The first 100 RT’s before 6pm on each of these days will win one dozen FREE football cupcakes.

Tuesday, Friday: The first 100 people to become fans of Pimento’s brand new Facebook page before 6pm on each of these days will win one dozen FREE football cupcakes.

Wednesday, Saturday: The first 133 tweets posted before 6pm on each of these days in which a Twitterer mentions a favorite menu item on the @PimentosCafe menu will win one dozen cupcakes.  Making the chance to win even sweeter, 33 of the qualifying Twitterers on these days will be randomly chosen to upsize their prize to 48 (4-dozen) cupcakes. (Please be sure to include @PimentosCafe in your tweets to win)

Thursday: Retweet that morning’s @PimentosCafe Twitter message about your Super Bowl party.  The first 100 RT’s before 6pm on each of these days will win one dozen FREE football cupcakes.

Winners will be notified via Twitter Direct Message (DM) or Facebook mail and will be given a specific code to use when they redeem their free cupcakes.  Winners must come to the Pimento’s Bearden Hill location before the end of business on Tuesday, February 9 to claim their free cupcakes. There is no limit on the number of entries per person, but each entrant is only qualified to win one time during each day’s giveaway.

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Media Contact:
Jeff Hooper
(865) 584-0550
jhooper@ackermannpr.com
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Sevier County Bank’s Latest Staff Addition Features Local Flavor

Posted by Ryan Willis – January 29, 2010

sevierbanklogoSevierville, Tenn. – Sevierville native, Claude N. Huff Jr. recently joined the Sevier County Bank staff, a bank where members of his family have been stockholders and customers since 1909.  A graduate of Sevier County High School, Huff brings more than 33 years of experience in the banking and financial industry to his new position as senior vice president with the bank. 

Shortly after receiving a bachelor’s degree in business administration from Tennessee Technology University in Cookeville, Huff spent two years in the mid 1970s with Sevier County Bank in a management training program.  He then went on to the Tennessee Department of Financial Institutions where he would spend the majority of his career as a Regional Supervising Examiner for the East Tennessee area. 

Claude HuffWhile with the Tennessee Department of Financial Institutions, Huff earned the designation of Certified Financial Examiner from the Society of Financial Examiners and served on its Board of Governors for a number of years. 

“We believe Claude will be a great addition to our staff.  He brings an outstanding financial background and familiarity with the community that will prove to be invaluable,” said R. B. Summitt, Sevier County Bank President.  “He will only help to enhance the banking services we provide to the people of Sevier County.” 

Huff is an active member of Sevierville’s American Legion Post 104 Honor Guard and a trustee of the Shiloh Cemetery Association.  He and his wife Linda have two children, C. N. “Bo” Huff, III and Emily Danielle “Dani” Huff.  

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For more information about Sevier County Bank, please visit our website at www.SevierCountyBank.com

Media Contact:
Ryan Willis
(865) 584-0550
rwillis@ackermannpr.com

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Cellular Sales Expanding in Jefferson City, Missouri

Posted by Ryan Willis – January 26, 2010

Cellular SalesKnoxville, Tenn. – Cellular Sales, the nation’s largest retailer of Verizon Wireless, is expanding in Jefferson City, Mo.  The new Cellular Sales store will open on February 1 at 2015 Missouri Blvd. 

Cellular Sales is a 15-year old privately held company headquartered in Knoxville, Tenn.  The company currently operates throughout the United States.  In 2009, Cellular Sales – which attributes its rapid growth to unparalleled customer service – opened more than 50 new stores bringing the company’s total number of locations to more than 300 throughout the country.  For the past two years, Inc. Magazine has named Cellular Sales one of the nation’s fastest growing privately held companies. This year, the company was in the Inc. Top 100 for retailers. 

For more information about the new Cellular Sales Verizon Wireless store, visit the company’s web site at www.cellularsales.com or call (816) 519-9156. 

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Media Contact:
Rick Laney
(865) 584-0550
rlaney@ackermannpr.com

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HGTV signs popular mom blogger for on-air and online content development

Posted by Shane Rhyne – January 22, 2010

hgtv

KNOXVILLE, Tenn. — HGTV has signed Heather Armstrong of dooce.com, recognized as America’s most popular “mommyblogger,” to an exclusive programming development deal in which she will work with HGTV’s online and on-air production teams to create innovative convergence programming for the network.

“We are thrilled to have Heather join the HGTV family,” said HGTV president, Jim Samples. “Not only is she one of the world’s best known bloggers and parenting writers, with a unique and hilarious voice, she’s also a talented designer and photographer. She’s clearly a great fit for us and our audience.”

Armstrong will play a starring role in HGTV’s social media-driven audience engagement initiatives, while continuing to blog at dooce.com.

“I am thrilled to be partnering with HGTV in the upcoming year and have been a huge fan of the network for many years,” said Armstrong.  “In fact, I spent the first three months of my second child’s life watching every episode of Curb Appeal and Designed to Sell, and now if called upon I could stage a house within an inch of its life. I’ve been looking to grow my business beyond its online presence, and having been approached by other media brands before I can confidently say that there is no better partner than HGTV to help me take this step.”
The network plans to unveil the details of Heather Armstrong’s HGTV platform in spring of 2010. Viewers and online users can get more information on HGTV.com/Heather, Facebook/HGTV.com, and via Twitter at @HGTVOfficial.

“There are numerous opportunities by which Heather’s many talents will come to life, and we’ve been collaborating with her on a menu of them,” said Samples. “We think that both her audience and ours will be excited by what we have in store.”

# # #

About HGTV

HGTV, America’s leader in home and lifestyle programming, is distributed to more than 98 million U.S. households and is one of cable’s top-rated networks.  HGTV’s website, HGTV.com, is the nation’s leading online home-and-garden destination, which attracts an average of more than 4 million unique visitors per month. For more information, visit www.HGTV.com.

About Heather Armstrong

Heather B. Armstrong of dooce.com is widely acknowledged to be the most popular “mommyblogger” in the world. She has more than 1.6 million followers on Twitter, and was recently named by Forbes Magazine as one of the 30 most influential women in media, along with Diane Sawyer, Kelly Ripa and Oprah Winfrey. She has been profiled in the Wall Street Journal and the New York Times, and she’s appeared as a guest on Oprah, The Bonnie Hunt Show and CNN. Armstrong is the author of the 2009 New York Times bestselling book, It Sucked and Then I Cried: How I Had a Baby, a Breakdown, and a Much Needed Margarita. Armstrong lives in Salt Lake City with her husband, Jon Armstrong, their two young daughters, and two dogs, Chuck and Coco.

Contact:
Audrey Adlam, HGTV
212-549-8599 / adlam@hgtv.com
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Ruby Tuesday to partner with Penske Racing as sponsor of the No. 22 Nationwide Series Dodge in 2010

Posted by Shane Rhyne – January 20, 2010

RT_Unstacked_Red&Black.187C

MARYVILLE, TN (January 19, 2010) – Ruby Tuesday has established a new partnership with Penske Racing for the 2010 NASCAR Nationwide Series season. Ruby Tuesday will serve as primary sponsor for six races on the No. 22 Dodge driven by series standout Brad Keselowski.

“Ruby Tuesday provides the finest in casual dining and we are excited to welcome them as a Penske Racing partner in 2010,” said Roger Penske. “Our organization shares Ruby Tuesday’s core values of quality, passion and pride, and with Brad behind the wheel, we believe this will be a winning combination in 2010.”

2010 Nascar Media Tour Day 1The specific races where Ruby Tuesday will serve as primary sponsor of the car have yet to be determined, but the No. 22 Ruby Tuesday Dodge is expected to make its debut as primary sponsor at the Richmond International Raceway race on April 30. Ruby Tuesday will be an associate sponsor of the team for the remaining 2010 Nationwide Series races.

“Both Penske Racing and Brad Keselowski have a proven track record of winning and we look forward to being a big part of their continued success this season,” said Mark Young, Ruby Tuesday Senior Vice President and Chief Marketing Officer. The partnership with Penske Racing marks Ruby Tuesday’s first entry into NASCAR competition.

After finishing third in the Nationwide Series championship standings in each of the last two seasons, Keselowski is expected to be a top contender for the 2010 title in his first season with Penske Racing. A winner of six series races from 2008-09, Keselowski will compete for the full Nationwide Series season in the No. 22 Dodge for Penske Racing.

“I’m really excited to race in the Ruby Tuesday Dodge and I’m proud to represent their brand, their associates and their restaurants,” said Keselowski. “They are a terrific company with great food and a fun atmosphere. I know our team and I will be visiting their restaurants a lot this season as we travel the NASCAR circuit.”

# # #

About Ruby Tuesday

Ruby Tuesday, Inc. has company-owned and/or franchise Ruby Tuesday brand restaurants in 46 states, the District of Columbia, Guam, and 13 foreign countries. As of December 1, 2009, the

Company owned and operated 670 Ruby Tuesday restaurants, while domestic and international franchisees (including Hawaii) operated 171 and 55 restaurants, respectively. Ruby Tuesday, Inc. is traded on the New York Stock Exchange (Symbol: RT).

For information about Ruby Tuesday, please visit the company website at www.rubytuesday.com or on Facebook at www.facebook/rubytuesday.

About Penske Racing

In 2010, Penske Racing will compete in the NASCAR Cup Series with former Cup Series champion Kurt Busch and the No. 2 Miller Lite Dodge, former three-time IndyCar Series champion Sam Hornish Jr. in the No. 77 Mobil 1 Dodge and Brad Keselowski in the No. 12 Penske Dodge. The team will also race in the Nationwide Series with Justin Allgaier, the 2009 series Rookie of the Year, in the No. 12 Verizon Wireless Dodge and multiple race-winner Keselowski driving the No. 22 Discount Tire and Ruby Tuesday Dodge. Competing in a variety of disciplines, cars owned and prepared by Penske Racing have produced more than 310 major race wins, over 370 pole positions and 22 national championships.

For more information about Penske Racing, please visit www.penskeracing.com.

Media Contacts

Sandi Stablein
Ruby Tuesday, Inc.
(865) 379-5700
Jonathan Gibson
Penske Racing
(704) 799-8301
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Tennessee Diamonds Softball Team Announces 2010 Schedule — Will Play First Season at Alcoa High School Field

Posted by Rick Laney – January 20, 2010

SmallDiamondsLogoAlcoa, Tenn. – The Tennessee Diamonds Pro Fastpitch Softball Team announced its 2010 schedule today.  The team also announced it will play its first season at the Alcoa High School baseball and softball complex.  The Alcoa Board of Education voted unanimously to approve the team’s use of their field.

The Tennessee Diamonds, part of the National Pro Fastpitch (NPF) League, was just announced this month after signing its league franchise agreement on Dec. 29, 2009.  Sarah Fekete, former Maryville High School and University of Tennessee softball standout, is the team’s general manager.  Fekete also played professionally in the NPF league for the Philadelphia Force.

“We will play our first season here in Blount County at the Alcoa High School baseball and softball complex,” Fekete said.  “Our expectation is that we will have a permanent home in the new Ripken-designed baseball and softball complex that Baseball, LLC is working on right now.

Cat Osterman

Cat Osterman

“It’s so exciting for me personally to be managing this team and bringing professional softball to my home town.  Fans in this area are going to have front-row access to the most talented athletes in the nation.  These players are as good as it get gets.”

The Tennessee Diamonds’ 2010 Schedule opens on Wednesday, June 9, 2010 when the Akron Racers come to town to face the Tennessee Diamonds.  The following week, the Florida Pride will be in East Tennessee for what promises to be an exciting matchup against former Lady Vols pitcher Monica Abbott who now pitches for the Florida Pride.

“When we acquired the Tennessee Diamonds, we obtained access to the Rockford Thunder players,” Fekete said.  “The Rockford Thunder won the NPF 2009 Championship last August by beating the Florida Pride.  Cat Osterman, the pitcher for the Rockford Thunder, was named MVP – and we fully expect that Cat will be pitching this year for the Tennessee Diamonds.”

National Pro Fastpitch is headquartered in Nashville.  More information about the athletes who will play for the Tennessee Diamonds will be announced in coming weeks.  For more information and a complete 2010 schedule, visit www.TennesseeDiamondsSoftball.com.

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Media Contact
Rick Laney
rlaney@ackermannpr.com

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Ruby Tuesday Recognized on Cover of Cheers Magazine

Posted by Amelia Daniels – January 14, 2010

Cheers CoverMaryville, TN – Ruby Tuesday has been recognized by Cheers magazine for something its customers have known for a while: it has the best overall beverage program.

Cheers, the leading beverage publication devoted to full-service restaurants, bars, and hotels, is awarding Ruby Tuesday its top honor for “Best Chain Overall Beverage Program.” “We are honored that Ruby Tuesday has been recognized by Cheers as the best overall among chain operators across the nation, and are proud of our team’s never-ending commitment to quality, freshness, variety, and value,” says Andy Scoggins, Vice President of Culinary and Beverage for Ruby Tuesday, Inc. 

The Cheers industry award program is open to all full-service chain restaurants nationwide, and beverage programs are evaluated based on creativity, originality, staff training, and overall impact on profitability. Scoggins adds, “Ruby Tuesday is dedicated to serving premium, high-quality beverages made with the freshest ingredients and providing them to our guests at a compelling value.”

At a time when most companies are cutting corners, Ruby Tuesday has made it a priority to enhance the quality of its drinks by using fresh ingredients, all-natural fruit juices, and premium brands such as Bacardi and Beefeater for well liquors. “And that’s not even the best part,” says Scoggins. “Recent upgrades to quality were made without reducing portions or raising prices. For example, we are proud to offer a variety of specialty, hard-to-find craft beers that are not common in other casual dining restaurants and feature a true 16-ounce pint glass, not a smaller look-alike version.”

Ruby Tuesday recently revolutionized bar business by actually reducing the price of many premium cocktails with the introduction of the ‘all day, every day, $5 premium cocktail’ program. There are hundreds of cocktails from which to choose, from premium well and specialty cocktails to signature sangrias, all for only $5.00.

Ruby Tuesday’s award-winning beverage program compliments the company’s marketing approach and in-restaurant promotions which include happy hour specials at the bar, seasonal and limited-time menu offerings, in addition to a new weekend brunch program. Moreover, all beverage upgrades have been supported with an aggressive retraining program for every bartender in the company. Program enhancements have resulted in an overall increase in sales of beer, wine, spirits and alcohol-free drinks. Ruby Tuesday will accept the award at the 2010 Cheers Beverage Excellence Awards Conference to be held January 25-26 in Miami, Florida.

For more information about Ruby Tuesday and our premium beverage program, please visit us at www.rubytuesday.com or on Facebook at www.facebook/rubytuesday.

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Media Contact
Amelia Daniels
Ackermann PR
(865) 584-0550

About Ruby Tuesday

Ruby Tuesday, Inc. has company-owned and/or franchise Ruby Tuesday brand restaurants in 46 states, the District of Columbia, Guam, and 13 foreign countries. As of September 1, 2009, the company owned and operated 670 Ruby Tuesday restaurants, while domestic and international franchisees (including Hawaii) operated 171 and 55 restaurants, respectively.

 

Ruby Tuesday, Inc. is traded on the New York Stock Exchange (NYSE: RT).  

 

Source: Ruby Tuesday, Inc.

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