Knoxville, Tennessee – September 14, 2011 – Scoop’d, a locally-owned independent ice cream parlor, is celebrating its grand opening this weekend with a scoops of ice cream-inspired fun, including a chance to win free ice cream for a year. Scoop’d will also be raising money for the “We Back Pat” general fund in support of Alzheimer’s Tennessee, Inc. The festivities begin with a ribbon cutting ceremony at 4:30 p.m. on Thursday, September 15, at the ice cream parlor at 11519 Parkside Drive.
Scoop’d is the brainchild of Greg and Crystal Stinson and is an independently owned modern-twist on the old-fashioned ice cream parlor. Ice cream in the shop is made in micro-batches in the store and includes an ever-changing rotation of traditional and exotic flavors. In addition to super-premium ice cream, the shop has also been introducing East Tennessee to the taste of traditional Hawaiian shave ices.
During the grand opening weekend, visitors to the ice cream parlor may register for a grand prize drawing of free ice cream for a year. The lucky winner will receive coupons good for a free ice cream purchase each week for 52 weeks. The winning name will be drawn at the conclusion of the grand opening weekend.
The grand opening weekend will also include an opportunity to help raise funds for Alzheimer’s Tennessee, Inc.’s “We Back Pat” research fund. Beginning on Thursday, September 15 and continuing through September 30, Scoop’d is donating all profits from the sales of its Orange Dream ice cream to the fund.
Other activities at the shop during the weekend will include a mystery flavor guessing contest and special discounts on purchases.
Scoop’d is open from noon to 9 p.m., Monday-Thursday, and 11 a.m. to 11 p.m. on Friday and Saturday. The ice cream parlor includes plush seats, a modern soda fountain bar, and a private party room available for hosting special events. In addition to ice cream and Hawaiian ice treats, the parlor also serves coffees, lattes and espressos.
For more information about Scoop’d, visit the ice cream parlor in Turkey Creek at 11519 Parkside Drive or online at www.scoopdicecream.com. Scoop’d fans can also keep up to date on news, polls about new flavors, discounts and more through the ice cream parlor’s social media accounts on Facebook, Twitter and Foursquare.
Media: Photos are available upon request. For more information or to arrange interviews, contact Shane Rhyne at (865) 584-0550 or firstname.lastname@example.org